IAEA activities on communication of nuclear safety issues

The regulatory authorities in several countries have taken the initiative to overcome the renowned difficulties of communicating nuclear safety issues. They communicate with segments of the public specially in case of nuclear/radiological accidents, waste disposal, transport of radioactive material or food irradiation. This reflects the full recognition of the importance of the topic. However it is also recognized that there is hitherto a need of international assistance in order to develop a regulatory communication strategy that could be harmonized and at the same time customized to the different needs. Communications on nuclear, radiation, transport and radioactive waste safety are needed to: disseminate information on safety to the public in both routine and emergency situations ; be attentive to public concerns, and address them; maintain social trust and confidence by keeping society informed on the established safety standards and how they are enforced; facilitate the decision-making process on nuclear matters by promptly presenting factual information in a clear manner; integrate and maintain an information network at both the national and international levels; improve co-operation with other countries and international organizations; encourage the dissemination of factual information on nuclear issues in schools. A major factor in addressing all of these questions is understanding the audience(s). A two way communication process is needed to establish what particular audiences want to know and in what form they prefer to receive information. This will differ depending on the audience and circumstances. For example, the information on a routine day-to-day basis will be different from what might be needed at the time of an accident. Communication with the news media is a matter of particular importance, as they are both an audience in themselves and a channel for communicating with wider audiences. (author)