Published September 29, 2011 | Version v1
Journal article

Strategy: Siemens sees green - Siemens after the atom

Description

This article discusses the new strategy implemented by Peter Loescher, the Siemens' CEO, who has just announced that Siemens decided to stop working directly for the nuclear sector, and to be a pioneer in sustainable development. This means a reorganisation of this group which, beside its energy department, its industry department and health department, comprises an infrastructures and cities' department which gathers rail, electricity distribution, building technologies. It also means important investments in the renewable energy sector, and phasing out of the automotive, telecommunications and data processing hardware sectors. The challenges, opportunities, strengths and weaknesses of Siemens four pillars (energy, industry, health, and infrastructures) are discussed. An article also evokes the relationship of Siemens with the French nuclear industry

Additional details

Additional titles

Original title (French)
Strategie - siemens voit vert - Siemens apres l'atome

Publishing Information

Journal Title
Usine Nouvelle
Journal Issue
no.3255
Journal Page Range
p. 35-41
ISSN
0042-126X
CODEN
USNOAD