[en] The problem of the nature of thermodynamic properties and the high level electrical conductivity of substances at high pressures and temperatures is one of the most key issues of physics of high energy densities. So called pressure ionization is one of the most impressive demonstrations of the strong coupling effects in plasma under compression. Noble gases are the simplest object of studying of these phenomena because of absence of molecules and spherical symmetry of their atoms. In the present paper we are trying to have a common look from the chemical plasma picture on the whole available massive of the experimental data on Ar and Xe in a wide range of the parameters: from gaseous densities of 0,01 g/cc and pressures of several kilobars up to extremely high densities corresponding to the insulator-metal transition and megabar pressure range. (orig.)