[en] Maglev rail is an important part of the magnetic levitation launch system. Reducing the manufacturing cost of magnetic levitation rail is the key problem for the development of magnetic levitation launch system. The Halbach permanent array has an advantage that the fundamental spatial field is cancelled on one side of the array while the field on the other side is enhanced. So this array used in the design of high temperature superconducting permanent maglev rail could improve the surface magnetic field and the levitation force. In order to make the best use of Nd-Fe-B (NdFeB) material and reduce the cost of maglev rail, the effect of the rail's structural parameters on levitation force and the utilization rate of NdFeB material are analyzed. The optimal ranges of these structural parameters are obtained. The mutual impact of these parameters is also discussed. The optimization method of these structure parameters is proposed at the end of this paper.